With the Certificate Program in Marketing, you gain crucial skills and a credential to advance your career. You're ready to contribute more to your organization or take on a new professional role. You're also equipped with in-depth knowledge of the latest marketing concepts and techniques in less time and at less cost than a master's degree requires. Get an overview with courses on marketing research and planning, strategic marketing, analytics and metrics, and emerging trends in social media and other innovative technologies. Prerequisite: Undergraduate degree Courseload: 4 Required Courses, 4 Semester Units of Electives (180 Hours of Instruction)
There are no prerequisites for the Certificate Program in Marketing, but a bachelor’s degree is recommended.
Value of a UC Berkeley Extension Professional Certificate As the continuing education arm of the University of California, Berkeley, UC Berkeley Extension is a respected provider of adult and professional education. A UC Berkeley Extension professional certificate is approved by an academic advisory board consisting of industry experts; University of California, Berkeley, professors; and UC Berkeley Extension academic staff. A certificate is widely recognized as proof of the successful completion of a high-caliber, in-depth course of study.